If there’s one thing I’ve learned from this past year’s goal-setting exercise, it’s the importance of approaching goals gradually and consistently by making the work happen automatically. To that end, here are some of my goals for 2015 and the accompanying tasks I’ll have to keep up in order to keep myself in check....
2014 in Review
Another year has come and gone, which means it’s time for another review. I still can’t believe this is the fourth year I’m doing this. You can find my previous year reviews here: 2013, 2012 and 2011. What went well? Traveling I thought last year was an amazing year of travel, but 2014 was just as amazing! You...
Goal Review: 2014 Recap
It’s time to check in and see how I did across my goals for 2014. How I Did Goal #1: Paid off the remainder of my student loans. I entered 2014 with roughly $42k in student loans. I did not expect this was going to be achievable. But goals are all about being SMART,...
MozCon 2014 – Day 2 Recap
Here are my top takeaways from yesterday, Day 2 of MozCon 2014: – On content marketing: create audience personas for your content, develop a process for content creation that’s scalable (e.g., whiteboard Fridays) – On web analytics: use google analytics to start tracking actions that meaningfully capture the user experience, such as opening an...